A Fortune with Google AdSense - Getting Started

Last time I started talking about website design, and we'll get back to that topic. At the same time (and in close relation to the website development topic) let's start exploring what AdSense (Google's program for advertisers and publishers) can do for an online money hunter and how we can use this instrument to achieve constant gains. This will be a long topic, but we need to give each step proper attention - this is one of the easiest, safest and most rewarding directions I will be following on the blog. Take this seriously and the ads will give you a steady flow of cash in your account, with a minimum effort, in no more than a few months.

Adsense is an advertiser-to-publisher connection, out of which Google takes more than a fair share. They do their best to keep up the quality of the program, so that everyone's happy, and they're doing a pretty good job so far if you ask me. Publishers pay Google to have their ads displayed on relevant websites, Google finds your website to be relevant and automatically redirects the guy's ad on your site. Somebody finds that ad on the Internet and finds it intriguing (for some reasons we want to know ALL ABOUT!:), so here's where the CLICK occurs. That user finds an interesting website, the advertiser gets a potential customer browsing his site (where the visitor goes from here is not our business anymore as publishers), Google gets their money from the advertiser, you get a share of that profit from Google. Best part: everybody's happy...

Google will always work to increase their revenues for their program (it's a business, remember?), and that means higher revenues for you too, as a publisher. They will pay you fair and square no matter how much you make- no problem here - so there's no risk of being taken for a ride. Their customer support is generally pretty good, so if there's any problem you have a good chance of getting it solved fast. Overall, this direction can make you from a lousy few hundred bucks profit during the first 2-3 months up to 3000-5000$ monthly after 1-2 years, provided that you do a good job. And that's why we are here for, right? ;) Don't worry, little by little we will touch all the important tips and tricks of this business (and others for sure) and you will see for yourself at no risk that this kind of profits are actually achievable.

So, let's get started! First, login to the Adsense homepage and get accustomed with the basics.

Read carefully the "Learn about AdSense" section and open your account. By this time you should already have a website with some space for displaying ads. Once your account is approved (takes a few days) you can build your first ads and start displaying them on your website. Just make sure you respect google's terms and conditions of service, as any invalid ads might invalidate your gains and you risk having your account suspended.

Also, avoid trying to cheat by clicking on your own ads (or have your friends do it for you) - if you do it intelligently you might get credited some bucks right away, however - trust me - this is not in your best interest overall. If your ads do not produce some results for advertisers then they might lose interest in having your website on their list, which of course will lead to lower competition for your remaining ads, resulting in cheaper clicks. It's not enough to have hundreds of clicks per day - once you have good traffic and a decent rate of click on your ads you will start focusing more and more on trying to increase competition on your ad slots and raise the value of each valid click.

But we're getting ahead of ourselves...:) For now, the focus should be on exploring the possibilities offered by this serious Google program. Browse through the entire adsense website, get subscribed to the forum and read the recommendations for publishers. They are given to you in good intention, since the more you make the better for them (Google earns a substantial profit from Adsense so obviously they want to keep it rolling better and better) - you can trust their advice to be sincere and in your best interest. Learn how to create and modify the appearance of the ads - this will prove really useful during the next steps we will take together. Learn to create channels in adsense, we'll discuss soon all about using them for monitoring the performance of our campaigns. For any question at this stage please send me a note, I'll be happy to give you a hand.

Finally, Id like to make an important note regarding adsense, and the funny thing is that it's NOT related to adsense at all :) It's related to THE WEBSITE YOU WILL BE PUBLISHING YOUR ADS ON. The website design has to be 1) adsense-friendly from a technical point of view (ill come back to this in the Website Design section soon); 2) well targeted in terms of colors & "flavor" and 3) capable of offering your ads the exposure they need to generate a high rate of click. The website is where your Adsense success starts. I'll soon tell you about my own experience with various websites using Adsense and what I learned from these ups and downs.

Also, website content is CRUCIAL. Choose the wrong content and you'll find yourself struggling for a few cents after many months of hard work. This is a separate discussion altogether, I'll come back to it in a future post.

Good luck getting your adsense account started!